Stoneridge Inc. (NYSE: SRI) named Vivek Anand vice president of commercial strategy and global sales, effective November 2, 2026.
Anand will report to President and CEO Natalia Noblet and join Stoneridge’s executive leadership team. His responsibilities include leading the company’s global commercial organization, covering sales, product marketing, customer communications, market analytics and sales and marketing strategy.
With more than 30 years of experience in commercial vehicles and automotive industries, Anand most recently served as managing director for the Nordics and global vice president of strategic accounts at ZF. In that role, he led a multi-divisional industrial business and managed relationships with global original equipment manufacturers.
Previously, Anand led a €500 million global driveline systems business at ZF, overseeing manufacturing, engineering and commercial operations. Earlier in his career, he held leadership positions at WABCO in global project management and purchasing, and led Asia Pacific sourcing at Aptiv.
Stoneridge, headquartered in Novi, Michigan, supplies electronic systems and technologies for on- and off-highway transportation sectors.













