Beiersdorf stock drops after rating downgrade

Beiersdorf AG’s shares declined by up to 2.8% following a downgrade by Deutsche Bank, which shifted its recommendation from 'hold' to 'sell'. The analyst cited concerns over the company’s weakened competitive position, particularly as smaller cosmetic brands and expanding Chinese competitors intensify rivalry in the global market. The downgrade reflects broader challenges Beiersdorf faces, including sluggish growth in its core Nivea brand and intensifying competition from both domestic and international players.