Synsam AB’s shares surged 11.3% to 62.3 Swedish crowns on Friday after the Nordic optical retailer reported second-quarter results that exceeded analyst expectations.
The stock reached an intraday high of 63.5 SEK, up from pre-market levels near 56 SEK. The advance follows the release of Synsam’s interim report for Q2 2026, which showed EBITDA of 513 million crowns, surpassing the 497 million crown consensus estimate. Net sales totaled 2.05 billion crowns, also topping the 2 billion crown forecast.
Organic growth accelerated to 9.8%, compared with 9.1% in the same period a year earlier. Spectacles subscription sales rose 16.6% year-on-year, reflecting sustained demand for recurring revenue streams.
The company highlighted its exclusive eyewear partnership with footballer Erling Haaland, which includes 64 styles available across Nordic stores and newly launched e-commerce markets in Germany, the UK, France, Italy, Spain and Poland. Synsam also noted an ongoing share buyback program of up to 200 million crowns.
Synsam’s 52-week high stands at 72.1 SEK, while analysts’ average 12-month price target remains at 79 SEK with a “Strong Buy” rating. The broader equity market provided a supportive backdrop, with major global indices trading modestly higher during the session.
