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Deere executive sells $15.1m in stock under pre-arranged plan

Ryan Campbell, president of Deere & Co.'s construction and forestry division, sold 23,260 shares for $15.1m. The transactions were executed under a Rule 10b5-1 plan, with Campbell also exercising options worth $8.1m.

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Priya Anand · Equities & Earnings Desk · 31 Aug 2026 · 06:09 · 1 min read
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Deere executive sells $15.1m in stock under pre-arranged plan

Deere & Co. president Ryan Campbell sold approximately $15.1 million in company stock on Friday under a pre-arranged trading plan, regulatory filings show.

The transactions involved the sale of 23,260 shares of Deere common stock at prices ranging from $650.31 to $654.05 per share, according to a Form 4 filing. The sales were executed under a Rule 10b5-1 plan, which allows company insiders to set predetermined trading schedules to avoid accusations of insider trading.

Separately, Campbell exercised stock options to acquire an equal number of shares at prices between $254.83 and $438.44, for a total cost of about $8.1 million. The options were granted under Rule 16b-3 and became exercisable in installments from December 2021 through December 2026.

Following the transactions, Campbell holds 27,192 shares of Deere common stock, including 4,540 restricted stock units. The sales and exercises occurred on August 21, 2026.

Deere reported third-quarter earnings per share of $5.10, exceeding analyst estimates by $0.41. The company attributed $110 million in performance gains to International Emergency Economic Powers Act tariff refunds, contributing $0.29 to EPS. A higher effective tax rate reduced earnings by about $0.23.

Analysts at DA Davidson raised Deere’s price target to $760 while maintaining a Buy rating. Truist Securities adjusted its target to $804, also keeping a Buy rating. JPMorgan increased its target to $585 but maintained a Neutral rating after fourth-quarter guidance fell short of expectations.

In labor news, members of the United Auto Workers rejected a proposed two-year contract extension from Deere, which included wage increases and bonuses.

This article was produced with AI assistance and edited by a Finance Review Daily journalist.
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Written by
Priya Anand
Equities & Earnings Desk

Priya covers listed equities and corporate earnings, reading quarterly results and guidance for what they signal about sector health and forward valuations.

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