Apple will host its next product launch event on September 9, senior executive Greg Joswiak announced via a post on X on Monday.
The event is widely anticipated to feature the unveiling of Apple’s latest iPhone series, alongside the company’s long-rumored foldable smartphone. Analysts have previously suggested that the new iPhone lineup may include incremental upgrades to existing models, with potential enhancements to camera systems and processing power.
Apple’s last major launch event, held in September 2023, introduced the iPhone 15 series and the Vision Pro headset. The company has not yet disclosed additional details about the September 9 event, including the full agenda or expected product lineup. The announcement follows months of speculation regarding Apple’s plans for its next-generation devices, particularly in the foldable segment, where competitors have already launched competing products.
The event is scheduled to take place at Apple Park in Cupertino, California, with live streaming available to global audiences.
