Ten Square Games reported H1 2026 bookings of PLN 191.7 million, an 11.5% increase from PLN 171.9 million in the prior-year period, as the Polish mobile game developer balanced growth across its portfolio while increasing marketing investment.
The company’s Q2 2026 bookings reached PLN 93.3 million, up 14.6% year-over-year but down 5.1% sequentially due to seasonal trends. Adjusted EBITDA for the quarter totaled PLN 21.4 million, a 13.5% sequential increase from Q1 2026 but a 20.8% decline from Q2 2025. Marketing expenditure surged 103.3% year-over-year to PLN 25.9 million, reflecting aggressive user acquisition strategies.
The core portfolio showed mixed performance. Fishing Clash, the company’s largest title, generated PLN 46.5 million in Q2 2026 bookings, essentially flat sequentially and down 4.6% year-over-year, while Hunting Clash recorded PLN 13.4 million, a 12% sequential decline. Marketing spend on Fishing Clash rose 34.9% quarter-over-quarter, while Hunting Clash saw a 58% drop in investment.
Growth titles drove expansion. Trophy Hunter achieved PLN 13.6 million in bookings with PLN 12.6 million in marketing spend, marking the first quarter where current-quarter bookings exceeded marketing outlays. Average bookings per user climbed to 5.6 from 0.5 in Q3 2025, while July bookings hit PLN 5.1 million, the second-highest monthly total on record. Wings of Heroes posted PLN 9.7 million in bookings, up 53.7% year-over-year, despite a 12.9% sequential decline.
New releases contributed to growth. Medal Hunter, launched globally on July 30, 2026, saw early downloads approximately double those of Trophy Hunter in its launch window, with development costs of PLN 1.7 million completed in under 12 months. Fishing Trip, still in market testing, expanded from four to nine countries during Q2, including Australia, Germany, the UK, the US, and Brazil, with a focus on Android-only distribution.
The company’s direct-to-consumer (D2C) platform accounted for 24% of total group bookings in June 2026, up from 16% in January 2025, with Medal Hunter launching exclusively on the platform. Ten Square maintained a cash position of PLN 73.1 million at the end of H1 2026 and paid a PLN 63.7 million dividend, equivalent to PLN 10.0 per share and an 83% payout of 2025 consolidated net profit, yielding 4.69%.
