Morningstar Inc. and PitchBook have partnered with Google Cloud to integrate their financial research and private market intelligence into the tech giant’s Gemini Enterprise for Financial Services platform. The collaboration, announced as part of the platform’s preview release, positions both firms as launch partners for the AI-driven tool, which is designed to streamline access to structured financial data.
The integration will allow eligible subscribers to retrieve Morningstar’s public market investment data, research, and analysis, as well as PitchBook’s private market intelligence on companies, investors, funds, and transactions, directly within the Gemini platform. Both companies cited the use of the Model Context Protocol (MCP) to facilitate these connections, with the tool intended to provide source-attributed insights while maintaining transparency in the underlying data sources.
As of June 30, Morningstar reported approximately $375 billion in assets under management and advisement. PitchBook serves over 100,000 clients globally and employs more than 3,000 people across its offices. The integrations are slated to become available imminently to eligible subscribers, including individual users with MCP integration access and enterprise licensing clients.
Seth Sprinkle, Global Head of AI Platforms Strategy and Partnerships at Morningstar, stated that the partnership aims to enhance efficiency for investors by consolidating independent research and investment intelligence within a single platform. Tom Van Buskirk, Executive Vice President of Technology and Engineering at PitchBook, emphasized that the collaboration enables users to pose more complex queries while ensuring responses are grounded in verified data from both firms.













