Shares of MINISO declined 11.4% to HK$18.83 on Monday after the retailer posted second-quarter results that fell short of analyst estimates.
The company reported earnings per share of RMB 1.76, below the consensus forecast of RMB 2.12. Revenue totaled approximately RMB 5.75 billion, also under the expected RMB 5.81 billion.
MINISO’s international operations showed a marked deterioration, with profit contribution from overseas markets dropping to 10–15% in the first half of 2026, down from 35–40% in 2023. CEO Guofu Ye acknowledged that overseas performance "fell below our expectations."
The company’s decline contributed to broader weakness in the Hang Seng index, which retreated 0.9% on the day.













