An executive at The Honest Company Inc. sold shares worth $35,994 to meet tax liabilities tied to the vesting of restricted stock units, according to regulatory filings.
Etienne von Kunssberg, Senior Vice President of Supply Chain, disposed of 7,195 shares across two transactions on August 20 and 21 at prices between $4.99 and $5.01 per share. The sales were executed solely to cover tax obligations associated with the vesting of 105,799 RSUs granted on August 20, 2026. The units are scheduled to vest over three years, with 50% vesting on February 19, 2028 and the remainder on August 19, 2029, contingent on continued service.
Honest Company’s shares were trading at $5.20 at the time of the report, giving the company a market capitalization of approximately $553 million. The stock has surged more than 129% over the past six months, according to market data. The company reported second-quarter revenue of $83.3 million and maintained full-year 2026 guidance for revenue between $319 million and $325 million, with adjusted EBITDA projected at $23 million to $25 million.
Revenue composition remains concentrated in wipes and personal care products, which account for over 70% of total sales, while the broader baby portfolio contributes less than 30%. Analysts have recently adjusted their outlooks, with Freedom Broker upgrading its rating to Buy from Hold and setting a $5.00 price target, while Morgan Stanley raised its target to $5.70 from $3.40 but retained an Equal-weight rating.
