Thomas Sternweis, Senior Vice President of Corporate Development and Strategy at The Honest Company, Inc. (NASDAQ: HNST), sold 6,403 common shares on August 20, 2026, for a total of $31,950 at $4.99 per share. The transaction was executed under a pre-approved sell-to-cover plan to meet tax obligations tied to the vesting of Restricted Stock Units (RSUs).
Following the sale, Sternweis retains beneficial ownership of 454,394 common shares, including 313,431 RSUs convertible into an equivalent number of shares. The stock price rose to $5.20 in recent trading, up from $4.99 at the time of the sale, reflecting a 125% increase over the prior six months.
The Honest Company reported Q2 revenue of $83.3 million, with profitability improving alongside record margins. Management raised its full-year 2026 revenue guidance to a range of $319 million to $325 million, with Adjusted EBITDA projected between $23 million and $25 million. The company’s product portfolio has shifted significantly, with wipes and personal care products now accounting for over 70% of revenue.
Analysts have adjusted their outlooks for the stock. Freedom Broker upgraded The Honest Company to “Buy” with a price target raised from $4.00 to $5.00, while Morgan Stanley increased its target from $3.40 to $5.70 but maintained an “Equalweight” rating, citing mixed demand trends in diapers offset by investments in diaper technology and retailer value propositions.
