Comscore Inc. Chief Executive Officer Matthew F. McLaughlin acquired 20,000 common shares of the company for a total of $105,200 on August 26, according to regulatory filings.
The purchase was executed at prices ranging from $5.11 to $5.39 per share, with a weighted average price of $5.26. Following the transaction, McLaughlin holds 165,739 common shares directly.
The stock was trading near its 52-week low of $4.60 at the time of the purchase. Year-to-date, Comscore shares have declined approximately 19%, underperforming broader market benchmarks. The company reported a second-quarter adjusted loss of $0.97 per share, missing analyst expectations of a $0.72 profit, while revenue of $79.25 million fell short of the projected $89.84 million. Comscore maintains a stronger cash position than debt on its balance sheet, according to financial disclosures.
The insider transaction does not include derivative securities or options.













