Mbappé Ends 20-Year Nike Partnership, Joins On for New Footwear Collaboration

Kylian Mbappé, one of football’s most dominant players, has announced his departure from Nike after nearly two decades of association, marking a shift to a partnership with Swiss sportswear brand On. The move, announced alongside On’s launch of a high-performance footwear and apparel line, underscores Mbappé’s desire to align with a fresh creative and operational direction. On, established in 2010 and specializing in running and tennis apparel, has introduced proprietary technologies such as CloudTec—a cushioned midsole for running—and LightSpray, a robotic manufacturing process for performance uppers. Mbappé, who has played over 60 games per season with Real Madrid, emphasized the importance of a personal connection between player and equipment, stating in a joint interview with On’s co-CEO David Alleman that ‘you need to feel at one with your shoes.’ The collaboration will see Mbappé design and test On’s new line, alongside retired player and commentator Thierry Henry as director of football and FC Barcelona player Sydney Schertenleib as a product developer and tester. Mbappé acknowledged his gratitude for Nike’s support but framed his exit as a strategic move to ‘be part of the journey with On and the football,’ reflecting his evolving priorities as a professional athlete.