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Block executive sells $673,635 in shares under prearranged plan

Brian Grassadonia, Block's ecosystem lead, disposed of 8,173 Class A shares under a Rule 10b5-1 plan, retaining 513,981 shares. Block retained 9,592 shares for tax obligations.

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Priya Anand · Equities & Earnings Desk · 28 Aug 2026 · 09:10 · 1 min read
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Block executive sells $673,635 in shares under prearranged plan

Brian Grassadonia, ecosystem lead at Block Inc, sold 8,173 shares of Class A common stock on August 24 under a prearranged Rule 10b5-1 trading plan, generating approximately $673,635 in proceeds.

The transactions were executed in two separate blocks: 3,830 shares at a weighted average price of $81.88, with individual prices ranging from $81.41 to $82.38, followed by 4,343 shares at $82.90, with prices between $82.46 and $83.38. Grassadonia retained 513,981 shares directly after the sale.

On August 20, Block retained an additional 9,592 shares at $80.08 per share to cover income tax obligations and related charges tied to restricted stock unit net settlements, though these shares were not sold by Grassadonia.

Block's stock has gained about 57% over the past six months, trading at $81.38 with a market capitalization of $49.4 billion. The company's adjusted earnings per share for Q2 2026 reached $1.02, exceeding the prior year's $0.62 and the consensus estimate of $0.87.

Analysts have revised price targets following the results: Argus raised its target to $103, UBS to $98, Needham to $100, and BMO Capital adjusted its target to $85.

This article was produced with AI assistance and edited by a Finance Review Daily journalist.
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Written by
Priya Anand
Equities & Earnings Desk

Priya covers listed equities and corporate earnings, reading quarterly results and guidance for what they signal about sector health and forward valuations.

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